Ramayana Strategy
The key to our success is low prices, strong in-store and external promotions and speedy adaptation to the latest fashions from all over the world. Consumers also appreciate the friendly quality service they are sure to receive at Ramayana.
Ramayana - Kerinci
Ramayana shall maintain our position in our sector as Indonesia's biggest retailer with the best returns, through controlling costs, upgrading customer service, developing human resources and sustaining beneficial relationships with our business associates. Our objective is to maximize shareholder value. Ramayana continues to grow, covering more cities and building a greater retail chain. Today, Ramayana operates 104 stores in 42 major cities with total gross selling space of 781,330 sqm.